Here’s an online experience I’m elated to endorse: Check out Thule Road Trip! If you ever played Oregon Trail on Apple II--and I’m sure at least a handful of you did--you’ll be overflowing with excitement at the thought of an all-new Web-based game, brought to you by Thule Sweden, that plays just like the original. As a digital marketing campaign aiming for higher consumer awareness, this game is right on the money.
Thule Road Trip, accessible on the Thule homepage, recaptures the spirit of
What was once a desperate plight to stay alive before reaching the promised lands of
Remember the embattled oxen, the cholera-prone companions, and the ease with which a broken hand or leg could bring about sudden death on the Oregon Trail
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